Imaging Technology

Excellence on the inside

Sony is one of the few manufacturers that develops all key components used in digital still cameras, such as lenses, image sensors and imaging processors. Since the pre-digital era, the company has leveraged its accumulated experience in imaging technology to become a leading manufacturer of devices for both amateurs and professionals. In the digital SLR field, Sony’s acquisition of Konica Minolta technologies has made possible further advancements now found in all Sony digital SLRs and Cyber-shot cameras.

Lens

High-performance lenses for unsurpassed image quality Sony’s world renowned high-performance lenses deliver superb sharpness and excellent definition.

“G Lens”
“G Lens” represents a synergy of Sony’s advanced optical technologies, incorporating a unique optical design and excellent quality control. High-performance aspherical lenses offer outstanding precision while perfectly complementing the advanced image sensor and imaging processor. The very pinnacle of optical technology, “G Lens” takes your creative expression to new heights.
Carl Zeiss Lens
Recognised by photographers around the world, the name Carl Zeiss is synonymous with quality optics. Outstanding image definition and critical quality control have contributed to the sterling reputation these lenses have acquired over the years.

Image Sensor

High-precision image sensors — the “eyes” of Sony digital cameras CMOS and CCD image sensors — the “eyes” of digital still cameras — transform light from your subject into electrical signals to begin the digital photography experience.

“Exmor R” CMOS Sensor

A new standard in imaging technology, “Exmor R” CMOS Sensor doubles light sensitivity while reducing noise by half*. Equipped with a 1/2.4-type, 10.2 effective megapixel version of this sensor, Cyber-shot delivers clean, high-definition images even when shooting in dark environments. * Approximate. Compared to “Exmor” CMOS Sensor.

“Exmor” CMOS Sensor

Sony’s own “Exmor” CMOS Sensor captures every detail of your subject at a high resolution with extremely fine tonal gradation. The sensor combines original on-chip A/D conversion with dual-noise reduction to suppress noise.

Super HAD CCD

Super HAD CCD is another sensor developed by Sony using leading-edge imaging technology. This advanced sensor greatly reduces the invalid area between micro-lenses on each pixel, resulting in both high resolution and high sensitivity.

Imaging Processor

Realise your camera’s true potential — maximising the “eye-to-brain” connection Imaging processors — the “brains” of digital cameras — transform the vast amount of data produced by the sensor into beautiful images. In order to get the most out of your camera, the connection between “eye” and “brain” must be seamless, which is why Sony places such importance on developing its own imaging processors.

“BIONZ” Imaging Processor

All Sony Cyber-shot cameras feature a high-speed “BIONZ” Imaging Processor that delivers brilliant, lifelike images. High resolution, natural colour, smooth tonal gradation, minimal noise and fast processing — a potent combination for photos as rich and vivid as your imagination.